MG 7873 - Managing Intellectual Property and Intellectual Capital

Institution:

Polytechnic Institute of New York University

Subject:

Description:

Intellectual Property and Intellectual Capital constitute major strategic and financial assets of a modern business. They can be employed to protect existing products, services, and business methods and to accelerate development of new products, services, and business methods. They can also be leveraged to enhance the competitiveness, value and profitability of a firm. This is true in the physical world and in the online world of the Internet and e-business (where traditional principles of Intellectual Property Rights are often stretched and may need reinterpretation and even modification). Intellectual Property is complex and becoming more so as emerging digital technologies advances. This course is intended to be a broad and full survey of main areas and issues of concern associated with Managing Intellectual Property and Intellectual Capital. The course concludes with an examination of how firms can best manage their intellectual capital.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lab

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.poly.edu

Phone Number:

(718) 260-3100

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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