MKT 357 - Distribution Management

Institution:

Delta State University

Subject:

Description:

Study of the strategy decisions that take place in the flow of products from producer to middleman to consumer including the management. Coordination analysis of transportation, storage, and logistics functions. Also the study of the selection and modification of institutions in a marketing channel of distribution, given their operational and behavioral relationships. Prerequisite: MKT 300. 3

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.deltastate.edu

Phone Number:

(662) 846-3000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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