ADVG 340 - Television Commercial Writing Workshop

Institution:

New York Institute of Technology

Subject:

Description:

This course is designed to help develop students' knowledge of techniques and structure used in planning TV commercials, including new technologies. The basic disciplines necessary for the creation of a professionally acceptable TV commercial will be reviewed and redefined. The written commercial will be evaluated in its totality (concept, philosophy, words, visual credibility, music, sound effects and potential for satisfying a specific objective). This course is an elective for junior and senior advertising majors; non-majors need instructor's permission.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.nyit.edu

Phone Number:

(516) 686-7516

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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