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Institution:
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Chicago State University
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Subject:
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Description:
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CHANNEL OF DISTRIBUTION ANALYSIS (3) Management of the channel of distribution as part of the marketing mix. Channel of distribution for both consumer and industrial goods will be analyzed with detailed study of two major middlemen, retailers and wholesalers. Prerequisite: MKTG 3110/276. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture College of Business College Business Department
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(773) 995-2000
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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