HCA 531 - Leadership in Marketing and Strategic Planning

Institution:

Utica University

Subject:

Health Care Administration

Description:

Broad aspects of service sector management, and strategic planning, including the customer's role in service delivery, designing the service offering, service recovery, strategic plans, and strategy's impact on successfully delivering health care. Same as MGT 531.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.utica.edu/

Phone Number:

(315) 792-3111

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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