Mktg 474 - International Marketing

Institution:

New Mexico Highlands University

Subject:

Description:

Objectives, problems, and challenges facing those who engage in marketing operations in foreign countries. Foreign marketing organizations, cultural dynamics, trade channels, the legal environment, and political considerations are examined. Prerequisite: Mktg 302.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.nmhu.edu

Phone Number:

(505) 425-7511

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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