MRKT 342 - Advertising

Institution:

Southeastern Louisiana University

Subject:

Description:

Credit 3 hours. Prerequisite: Junior standing. An introductory course in advertising, including an explanation of its vast importance in the distribution of consumer goods, description of the various methods of advertising and the developing of the copy and the layout of the complete advertisement.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.selu.edu

Phone Number:

(985) 549-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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