MKTG 466 - Principles of International Marketing

Institution:

Portland State University

Subject:

SBA/Marketing

Description:

Differences between domestic and international marketing are examined. A market-oriented conceptual foundation relating international channels of distribution, financing, documentation, transportation organizing, and staffing is presented.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.pdx.edu

Phone Number:

(503) 725-3511

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Quarter

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