MKTG 2080 - Retailing Principles and Practices

Institution:

Century College - Minnesota

Subject:

Description:

This course introduces students to retailing strategies that include an examination of various types of retailing options available to consumers today. It addresses 'brick-and-mortar' retail stores in conventional shopping areas as well as 'bricks-and-clicks' where store retailers also maintain an online presence. Topics include consumer behavior, store organization, store, and non-store retailing trends, technological advances in logistics, inventory control, and customer service delivery. Recommendation: Course placement into college-level English and Reading OR completion of ENGL 0950 with a grade of C or higher OR completion of RDNG 0940 with a grade of C or higher and qualifying English Placement Exam OR completion of RDNG 0950 with a grade of C or higher and ENGL 0090 with a grade of C or higher OR completion of ESOL 0051 with a grade of C or higher and ESOL 0052 with a grade of C or higher.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.century.edu

Phone Number:

(651) 770-3200

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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