MKTG 2353 - Advanced E-Marketing

Institution:

Rose State College

Subject:

Description:

This is the second course of E-Marketing Strategies and Development. The course involves utilizing the skills students have gained in previous E-commerce courses and prepare students to advance those skills in "real world" applications. Students will complete and E-Marketing plan with an introductory web page. Outside reading and course work is necessary. A team approach is used in this class. A final presentation is required to demonstrate the student's advanced skills. This course is a great benefit to anyone in the marketing or management fields. This course helps prepare the student for WOW Certified E-Marketing Specialist exam and the WOW Certified Small Business Consultant exam. Fee $7.00. Prerequisite: WEB 1073, EC 2343 or concurrent enrollment or permission of the professor.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rose.edu

Phone Number:

(405) 733-7311

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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