BUS 201 - Sales and Marketing in a Call Center

Institution:

Jefferson State Community College

Subject:

Business

Description:

1 semester hour Prerequisite: Admission to the program and minimum WorkKeys levels Code C This course is designed to teach the fundamentals of needsbased selling. Topics include asking open questions to uncover customer needs, presenting product/service solutions, asking for and closing the sale, and overcoming objections. Students will have extensive practice in each step of the sales model as well as extensive opportunity to practice multi-tasking (talk, type, search) skills using a database typical of one found in a call center. Upon completion, students will be able to use a simple sales model to successfully sell products and services based on uncovered customer needs. (F, Sp, Su)

Credits:

1.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.jeffstateonline.com

Phone Number:

(205) 853-1200

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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