MCM 126 - Introduction to Broadcasting

Institution:

Harper College

Subject:

Description:

Introduces the basic history, technology and terminology of the radio and television broadcasting and cable industries. Explores commercial and non-commercial station operation, the roles of advertising and ratings, programming trends and career opportunities. Examines the effects of mega mergers and media convergence and the cultural impact of broadcasting over the years. Recognizes the importance of regulation, legislation and community standards in broadcasting. (Formerly JNM 126) IAI MC 914.

Credits:

0.00 - 3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.harpercollege.edu

Phone Number:

(847) 925-6000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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