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Institution:
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Dodge City Community College
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Subject:
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Description:
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(3 Credit Hours) Marketing concepts and practices are some of the most critical and rapidly evolving issues associated with the complex world of business in the 21st century. The purpose of this course is to introduce the student to the most prevalent schools of thought driving marketing activities today. The concepts learned in this class will become touchstones as the student moves farther into their educational career and into the world of marketing.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(620) 225-1321
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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