BA 2513 - Principles of Marketing

Institution:

Seminole State College

Subject:

Description:

Marketing Principles, a survey course for students who have prior coursework and understanding in business, includes a survey of all aspects of marketing: consumer behavior issues, products, pricing, distribution, promotion, research, strategy, and trends. OSRHE Matrix: MK 003

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.sscok.edu

Phone Number:

(405) 382-9950

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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