MAR 216 - Principles of Marketing

Institution:

Morgan Community College

Subject:

Description:

(45 lecture hours, 3 credits) Presents the analysis of theoretical marketing processes and the strategies of product development, pricing, promotion and distribution, and their applications to businesses and the individual consumer. Added Fall 1991. (Previously MAR 215 Summer 1987-Summer 1991)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.morgancc.edu

Phone Number:

(970) 542-3100

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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