SBM 151 - Marketing & Risk Management I

Institution:

Lamar Community College

Subject:

Description:

Emphasizes identification of strengths and weaknesses of the business and applying them to development of plans for the business. Includes development of marketing goals and objectives. Development of budgets, including marketing, into the total operating budget and activities of the business. Provides a review of existing financial trends and activities for further analysis of the small business, measuring past and present performance, and developing risk management plans. Prerequisite: instructor permission.

Credits:

9.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.lamarcc.edu

Phone Number:

(719) 336-2248

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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