MKTG 2300 - Marketing Research

Institution:

Northland Community and Technical College

Subject:

Description:

This course covers market research principles and procedures that are necessary for marketing professionals to be successful. Topics covered include survey methods and techniques, problem identification, data collection techniques, sample type and size, presentation of findings and using the internet as a source. Prerequisites: MKTG2200

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture/Lab

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.northlandcollege.edu

Phone Number:

(218) 683-8800

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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