BADM 2733 - Web Business Strategy & Marketing

Institution:

NorthWest Arkansas Community College

Subject:

Description:

A business oriented study of the online business environment and the role of marketing in that environment. Case studies and business examples will be used to complement concepts and provide a real-world context. The course will concentrate on the practical, from creating a unique identity and attracting customers, to managing and promoting a site. No prerequisite.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.nwacc.edu

Phone Number:

(479) 636-9222

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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