BAD 2213 - Principles of Marketing

Institution:

Coahoma Community College

Subject:

Description:

A study of principles and problems of marketing goods and methods of distribution from producer or manufacturer to consumer. Types, functions, practices of wholesalers and retailers in the American marketing system and efficient marketing techniques in the development and expansion of markets are included. Three hours; 3 credits.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.coahomacc.edu/

Phone Number:

(662) 627-2571

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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