MGT 212 - Marketing

Institution:

White Mountains Community College

Subject:

Description:

(3 Credits) The focus will be on both marketing theory and practice. The text will introduce consumerism, pricing, motivation and sales promotion. The student will be responsible for writing a marketing plan for a department at the college and implementing parts of the plan.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wmcc.edu

Phone Number:

(603) 752-1113

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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