MKT 110 - Principles of Selling

Institution:

Southside Virginia Community College

Subject:

Description:

Presents fundamental aspects of personal selling, sales, ethics, and selling methods. Emphasizes professional sales techniques. Examines organization necessary for a well-coordinated sales effort, including the training of sales personnel for maximum efficiency in selling and organization of the sales division within the business enterprise. Introduces sales management in planning, organizing, directing and controlling the total sales effort. Lecture 3 hours per week. College reading competence required.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.southside.edu

Phone Number:

(888) 222-7822

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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