BUS 113 - Marketing

Institution:

Kennebec Valley Community College

Subject:

Description:

3 Credits This course will present an overview of the complete range of marketing activities and the role of marketing in our economic and social structure. Attention will be given to the planning, pricing, distribution, and promotion of goods and services to consumer and industrial markets.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.kvcc.me.edu

Phone Number:

(207) 453-5000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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