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Institution:
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Eastern Maine Community College
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Subject:
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Description:
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Introduces the student to the basics of personal selling and the importance of positive customer relations. Explains the five P's of personal selling - preparation, prospecting, preapproach, presentation, and post-sale activities. Emphasis will be placed on obtaining repeat sales through positive customer relations. (3 lec, 0 lab)
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(207) 974-4600
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Regional Accreditation:
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New England Association of Schools and Colleges
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Calendar System:
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Semester
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