BUS 285 - New Product And Service Development

Institution:

Southern Maine Community College

Subject:

Description:

This course aims to develop the interdisciplinary skills required for successful product development in today's competitive marketplace. Technology, science, business, and liberal arts students join forces on small product development teams to step through the new product development process in detail, learning about the available tools and techniques to execute each process step along the way. Each student brings his or her own disciplinary perspective to the team effort, and must learn to synthesize that perspective with those of the other students in the group to develop a sound, marketable product. Students can expect to depart the semester understanding new product development processes as well as useful tools, techniques and organizational structures that support new product development practice. Prerequisite(s): BUS 105, BUS 111, BUS 126.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.smccME.edu

Phone Number:

(207) 741-5500

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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