SAMG 1220 - Sales Promotion/Advertising

Institution:

St. Cloud Technical and Community College

Subject:

Description:

The course covers the fundamentals of sales promotion, the types of promotional tools available, and effective use of those tools. The course also focuses on advertising including: the various types of retail advertising options, the parts of the advertisement, and the creation of a promotion plan as a part of class work. (3 C: 3 lect/pres, 0 lab, 0 other)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.sctcc.edu

Phone Number:

(320) 308-5000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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