AA 215,217 - Advertising Design I,II

Institution:

Chattanooga State Community College

Subject:

Description:

215-Study of basic tools, terms, and kinds of print advertising; design process from conception to pre-press production; incorporation of conceptual exercises to meet clients' specific needs. 217- Advanced problems in ad design: creation of ad campaigns incorporating the mass media; individual projects for portfolios to include computer and layout techniques. Prereq for 215: AA 108, AA 116, concurrent AA 245; Prereq for 217: AA 215 [215-F, 217-S]

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.chattanoogastate.edu

Phone Number:

(423) 697-4400

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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