BU 225 - Marketing

Institution:

Colby Community College

Subject:

Description:

This course provides a survey of the basic marketing structure in a private enterprise economy. The course will focus on economic, sociological, psychological, and cultural factors that make up the marketing environment. Students will study the progression on how a product moves from the producer and ultimately to the consumer. (Offered spring semester)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.colbycc.edu

Phone Number:

(785) 462-3984

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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