COMM 2090 - INTRODUCTION TO PERSUASION

Institution:

Western Wyoming Community College

Subject:

COMMUNICATION

Description:

This course will focus on studying theory and research in persuasion. Students will learn to define persuasion, and they will come to understand attitude formation, as well as the often misunderstood relationships between attitudes, beliefs, behaviors, and values. Students will also learn of prominent persuasion theories and their practical applications to the real world. Finally, students will discuss several of the ethical considerations one should make while designing and implementing persuasive messages.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wwcc.wy.edu

Phone Number:

(307) 382-1600

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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