HMGT 2730 - Marketing of Hospitality Services

Institution:

Walters State Community College

Subject:

Description:

Learn how to use proven marketing techniques to improve business at your property; clearly spells out how to develop, implement, and evaluate a marketing plan; helps you see how to identify and reach the customers you want using marketing tactics specifi c to hospitality services. As required

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ws.edu

Phone Number:

(423) 585-2600

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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