ENGL 246 - Public Relations Writing

Institution:

University of New Mexico-Los Alamos Campus

Subject:

Description:

This course focuses on fundamental public relations/ marketing skills used to promote business and non-profit organizations. Skills covered will include advanced audience analysis, persuasive techniques, media relations, visual design, and research methods. Genres to be covered include newsletters, press kits, annual reports, radio scripts, and presentations. (Not a main campus course).

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.la.unm.edu

Phone Number:

(505) 662-5919

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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