MAR 217 - E-Commerce Marketing

Institution:

Trinidad State College

Subject:

Description:

Credit Hours: 3 Description: Explores new marketing strategies that have emerged as areas of information technology and the Internet have evolved. This course examines traditional marketing concepts of buying behavior, promotion, production and others, and then redefines them as they apply to marketing on theWorldWideWeb.Web fundamentals, e-marketing trends, strategies, models and research will be examined.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.trinidadstate.edu/

Phone Number:

(719) 846-5011

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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