BA 155 - Personal Selling

Institution:

Eastern Gateway Community College - Closed

Subject:

Description:

Hours: 3 Course ID: 000100 The professional selling process which involves a series of interrelated activities is introduced. Emphasis is placed on planning and delivery of sales presentations. The six selling steps are examined-prospecting qualifying, presenting, answering objections, closing, and the after-sale service. Students demonstrate effective sales techniques through simulation and role playing. Lecture: 3 credits (45 contact hours). Component: Lecture

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.egcc.edu

Phone Number:

(740) 264-5591

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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