MRKG 2349 - Advertising and Sales Promotion

Institution:

Temple College

Subject:

Description:

Integrated marketing communications. Includes advertising principles and practices. Emphasizes multi-media of persuasive communication including buyer behavior, budgeting, and regulatory constraints. Any student enrolled in a mathematics course at Temple College will be eligible to attend a mathematics lab. The lab will be open at least 35 hours each week and will be staffed by the lab director, regular math faculty members and peer tutors. Lab attendance of at least one hour per week will be required for students enrolled in Math 0310, Math 0320, Math 0330, and Math 0340. These students may also meet lab attendance requirements by attending other sessions instituted by the College, as approved by the chair of the Mathematics Department.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.templejc.edu

Phone Number:

(254) 298-8282

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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