BMGMT 149 - Entrepreneurship-Marketing forGrowth

Institution:

Olympic College

Subject:

Description:

Credits: 2 Wkly hrs: 2 hours Lecture An entrepreneurial 2-day seminar covering nontraditional marketing techniques critical for small business success and survival. Topics include: the use of public relations and promotions, back-end marketing, getting the most out of word-of-mouth advertising, accessing local advertising sources and creating winning press releases. Applicable to start-up and existing small businesses.

Credits:

2.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.olympic.edu

Phone Number:

(360) 792-6050

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Quarter

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