SPM 350 - Public and Media Relations in Sport

Institution:

York College of Pennsylvania

Subject:

Description:

Spring Semester An analysis of the role of the media and public relations in sport organizations. The appropriate methods and theories will be presented as well as their application in the professional, intercollegiate and commercial sport industries. The relationship between sport organizations and the print and electronic media will be explored and how that relationship is vital to the success of the sport organization will be emphasized. Prerequisites: SPM201 and CM104 with a grade of 2 or higher. Prerequisite: Sport Management majors only or with permission of the instructor. 3 credit hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ycp.edu

Phone Number:

(717) 846-7788

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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