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Institution:
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Bucknell University
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Subject:
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Description:
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Managerial decision making within the context of the marketing environment. The objectives are (1) to increase the student's familiarity with the field of marketing and (2) to develop the student's capacity for making marketing decisions based on analysis. Prerequisite: MGMT 380.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(570) 577-2000
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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