MARKETING 3120 - Sales Management

Institution:

Catawba College

Subject:

Description:

3 hours A study of sales management issues in both traditional and electronic environments, to include planning and implementing sales strategies; developing and leading the sales organization; budgeting and statistical analysis. Prerequisites: MGT 1901, MKT 2502.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.catawba.edu

Phone Number:

(704) 637-4111

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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