SPMG 4410 - PUBLIC RELATIONS IN SPORT

Institution:

Robert Morris University

Subject:

Sport Management

Description:

This course offers the student the opportunity to explore the major areas of public relations in the sports industry. The student will examine the importance of preparing press releases, media guides and statistical reports, conducting public/community relations campaigns, as well as technical aspects in the production of print, broadcast material and social media. Software proficiency in word processing is required. Prerequisites: COSK2230 and 60 credits

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rmu.edu

Phone Number:

(800) 762-0097

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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