MAR 3613 - Marketing Research BA MKT

Institution:

University of South Florida-Main Campus

Subject:

Description:

PR: QMB 2100, MAR 3023. A study of research methods and techniques applicable to problem solving in marketing. Attention is also given to defining information needs, determining the value of information, interpreting and reporting information for use in marketing decision making.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.usf.edu

Phone Number:

(813) 974-2011

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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