ADV 3500 - Advertising Research AS COM

Institution:

University of South Florida-Main Campus

Subject:

Description:

PR: ADV 3008. Overview of scientific research methods as used in advertising. Emphasis on the acquisition, analysis, and evaluation of primary and secondary data, and the principles of survey and experimental research.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.usf.edu

Phone Number:

(813) 974-2011

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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