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Institution:
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Muhlenberg College
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Subject:
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Description:
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Explores public relations from a critical perspective with emphasis on communication theory and research into public relations practices. Topics include the origins and development of public relations, its role in society, principles of public relations theory and practice, and the ethical issues raised by various philosophies and practices of public relations. Prerequisite: COM 101 Introduction to Communication or COM 201 or 202 Media & Society recommended Meets general academic requirement W when offered as 217.
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Credits:
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4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(484) 664-3100
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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