BUS 3113 - Principles of Marketing

Institution:

Texas Woman's University

Subject:

Description:

Presentation of a fundamental knowledge of the nature, structure, institutions, and functions of marketing; problems involved School of Management 177 178 School of Management in the exchange of goods and services from producers to intermediaries to consumers. Credit: Three hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.twu.edu

Phone Number:

(940) 898-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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