MCM 477 - Media Management

Institution:

Sam Houston State University

Subject:

Description:

This course surveys problems and management responsibilities faced by broadcast station managers and/or newspaper and magazine publishers. Topics include required reports (FCC, FTC), financial demands, personnel organization, management theory, public service, and fiduciary responsibilities, and the challenges involved in operating a profitable media outlet. Prerequisite: Junior standing. Credit 3.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.shsu.edu/

Phone Number:

(936) 294-1111

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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