MCM 130 - Mass Communication and Society

Institution:

Sam Houston State University

Subject:

Description:

This course will survey the history and theory of mass media in American society with an emphasis on issues in broadcast television, cable television, and print journalism. Topics addressed include the impact of the printing press; evolution of print media, telegraph, film camera, and wireless technologies; structure of contemporary media industries; influence of advertisers, regulatory agencies, and ratings services; production, distribution, and syndication systems; social influence and personal use of mass media content. Credit 3.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.shsu.edu/

Phone Number:

(936) 294-1111

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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