ADV 4800 - Advertising Campaigns

Institution:

University of North Florida

Subject:

ADV-Advertising

Description:

Prerequisites: ADV 3008, ADV 3101 and MMC 3105. This course is designed to give students an opportunity to plan and execute a full-scale advertising campaign. The students will develop and analyze a specialized advertising plan designed to reach designated target audiences for a specific client. The plan will incorporate all elements necessary to implement an effective campaign.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.unf.edu

Phone Number:

(904) 620-1000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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