BUS 446+ - Marketing Research

Institution:

Florida Southern College

Subject:

Description:

Three hours. Prerequisites: BUS 306, BUS/ECO 320. Uses of modern research methods in formulating marketing policies and strategies; analysis and evaluation of research results; student surveys and research studies with cooperating companies.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.flsouthern.edu

Phone Number:

(863) 680-4111

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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