MINF 4390 - Introduction to E-Commerce

Institution:

Augusta State University (merged with Georgia Regents to become Augusta University)

Subject:

Description:

Concentrates on identifying Internet and E-commerce opportunities that enhance business process service quality and cost effectiveness: challenges, opportunities, and issue of the Internet; Internet Service Providers; Intranets; Extranets: marketing concepts in an Internet context; marketing sites, search engines; understanding e-customers; ethnic markets; E-commerce internationally, growth of Business to Business commerce, customer relationship management.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aug.edu

Phone Number:

(706) 737-1405

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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