COMP 4100 - Public Relations Theory and Cases

Institution:

Augusta State University (merged with Georgia Regents to become Augusta University)

Subject:

Description:

A survey of public relations theories. Students will be introduced to audience, media, psychological, sociological, and learning theories that are relevant to the practice of public relations. Instruction in practical uses of theory will be addressed through the vehicle of case studies.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aug.edu

Phone Number:

(706) 737-1405

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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