MKT 3331 - Principles of Marketing

Institution:

Winston-Salem State University

Subject:

Description:

This course includes a study of the activities and problems of distribution and their influence upon business policies. Consideration is given to the marketing of consumer and industrial goods, sales promotion, price determination and regulatory issues that influence marketing practices. Prerequisites: junior standing and ENG 1302.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wssu.edu

Phone Number:

(336) 750-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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