MCS 358 - Persuasion:The Power of Language and the Visual Image

Institution:

Ursinus College

Subject:

Description:

Dr. Czubaroff Using classical and contemporary concepts of rhetoric, students examine a number of genres of strategic persuasion, including propaganda, political campaign communication, and advertising. The goal is to discover and evaluate the persuasive resources relied upon. Prerequisite: MCS-201 or permission of instructor Three hours per week. Four semester hours. (H.)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ursinus.edu

Phone Number:

(610) 409-3000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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